OUR STORY

The FLATIRON Label is an ethically made fashion brand designed by Australian sisters, Sam and Pen.
Designed and manufactured in Melbourne, The FLATIRON Label embodies an understated, contemporary aesthetic.
A deep admiration for the intangible beauty of the Australian way is distilled in each FLATIRON Label piece. Sam and Pen work closely with leading manufacturers on short-runs to guarantee the highest workmanship. Every piece is unique in its design using hand-selected quality fabrics to form the foundation of a curated wardrobe for life.
In a sea of sameness, The FLATIRON Label refreshes.